AIMG developed a new faucet section for the Matco-Norca website to present the products featured in Matco’s enhanced Faucets and Plumbing Specialty program. Having catered exclusively to the wholesale channel for almost sixty years, Matco-Norca decided to enhance its Faucets and Plumbing Specialties program to make it even easier for customers to do business with them. In order to align the website with the new program, Matco-Norca approached its long-time marketing and web development partner AIMG to update the website.
Featured in the new section are the seven faucet product families, as well as the featured EPA WaterSense certified products and the lead-free platform that the company is rolling out nationally. Site visitors also have access to a “Build Your Own” tool that allows them to tailor a design to meet a price point or configuration without having the limitations of taking what comes in the box.For convenience, customers can fill in and submit a Request for Quote form from any product page.
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